What Is Your Creation Story?


A "creation story" is the dream that brought your project, ministry or organization into existence. Effective leaders learn to master their creation story and present it in compelling ways for each new generation of participants.

Your ministry or project has a variety of stories. You have a “creation story” (the dream that brought you into existence, what was the birthing process like, the obstacles you overcame), a “redemption story” (times you failed, ways that you saw God working to redeem what seemed to be hopeless efforts), and a “vision story” (the view you have of the future, how you see God moving you into tomorrow, and what the impact of a fulfilled vision would look like in your community). Effective leaders tell compelling stories over and over again because stories of changed lives are the fuel of visions that mobilize people to work together for change in a community.

What is your creation story? What was the vision that brought you into being? What significant obstacles did you overcome and how did it build your faith and confidence in the vision and dream? Regardless of whether you are a brand new ministry or project, or whether you’ve been “around the block” for a while... you have a creation story. The details, the passion, and the personal sacrifices of that story must be told and retold throughout the life of your ministry or project. The creation story of yesterday must be connected to the life changes that are taking place today in order to build respect for the sacrifices of the past and the power of the vision in the present. 

Telling your creation story is all about finding the transformational aspect of your ministry or project. Think for a moment about how what you do today impacts the lives of those who participate. What about the creation story of your organization still lives on today? What is the “thread” of changed lives that you can link from your early days to the experience of right now?  Answering those questions well positions you to help people recognize their debt to the past and the continuity of the mission from the beginning to the present. Effective leaders learn to master their creation story and present it in compelling ways for each new generation of participants.

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Dan Miller
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Elmer Towns
Mass Customization: Telling Your Story
Dr. John Jackson
Five Things to Do While You Wait
Pastor Rick Warren
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